Here is my promise to you

From the Desk of Dave Saunders

Baltimore/DC, 6:52 a.m.

Stop Playing Startup. Start Finishing.

If you are looking for a "10x Your Valuation in 30 Days" playbook, leave now. You are in the wrong place.

But if you are tired of the hustle culture lies—and you want to build a sustainable business that actually survives—stay a minute.

Who am I? I’m Dave. I’m not an influencer. I’m a builder.

  • 30+ Years Experience: From the labs of Lucent Bell Labs to the chaotic early days of the internet.

  • Battle Scars: I’ve done turnarounds, restarts, and consulting for companies that were stuck.

  • Real Life: I’ve missed birthdays for bosses who didn’t care, and I’ve learned (the hard way) how to build success without losing my soul.

Why am I doing this? Because I see too many founders stall out. They get lost in the noise. They stop deciding and start reacting.

I am currently finishing my book, Founders Who Finish. It is a field manual for entrepreneurs who are done with the unicorn B.S.

While I finish the book, I want to help you finish what you started.

Join the list. Get the "Virtual Coach" experience.

Every week, I send out one actionable, no-nonsense lesson on:

  • Getting Your Head Straight: How to lead when you feel like quitting.

  • Building the Machine: How to stop doing everything yourself so the business survives without you.

  • The Numbers: Revenue, Costs, Runway. The only math that matters.

No spam. No affiliate garbage. Just 30 years of experience, distilled into emails that respect your time.

Let’s build something worth finishing.