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	<title>Comments on: New FTC Rules and the Absurdity of &#8220;Typical Results&#8221;</title>
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	<link>http://davesaunders.net/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/</link>
	<description>Harness the awesome power of your personal brand</description>
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		<title>By: Zach - E-Business Consultant</title>
		<link>http://davesaunders.net/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/comment-page-1/#comment-3539</link>
		<dc:creator>Zach - E-Business Consultant</dc:creator>
		<pubDate>Thu, 26 Nov 2009 00:58:30 +0000</pubDate>
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		<description>Dave,  Thanks for this great article.  I passed it along to many of our clients.</description>
		<content:encoded><![CDATA[<p>Dave,  Thanks for this great article.  I passed it along to many of our clients.</p>
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		<title>By: John Domzalski</title>
		<link>http://davesaunders.net/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/comment-page-1/#comment-3537</link>
		<dc:creator>John Domzalski</dc:creator>
		<pubDate>Tue, 24 Nov 2009 13:03:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.davesaunders.net/blog/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/#comment-3537</guid>
		<description>Great article Dave!

I hadn&#039;t heard about this yet, and I agree with everything you said. Sounds like all of us are going to need to stick together and keep each other informed about the new laws coming up to restrict our freedom. Worse, we will need to have reasonable legal advice available that we can depend on. I&#039;ve found excellent Attorney Services from pre-paid legal services, such that I fully support it. I have more information about it at my personal site: www.johndomzalski.com. Keep up the good work my friend!</description>
		<content:encoded><![CDATA[<p>Great article Dave!</p>
<p>I hadn&#8217;t heard about this yet, and I agree with everything you said. Sounds like all of us are going to need to stick together and keep each other informed about the new laws coming up to restrict our freedom. Worse, we will need to have reasonable legal advice available that we can depend on. I&#8217;ve found excellent Attorney Services from pre-paid legal services, such that I fully support it. I have more information about it at my personal site: <a href="http://www.johndomzalski.com" rel="nofollow">http://www.johndomzalski.com</a>. Keep up the good work my friend!</p>
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		<title>By: Jeanne Hurlbert</title>
		<link>http://davesaunders.net/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/comment-page-1/#comment-3536</link>
		<dc:creator>Jeanne Hurlbert</dc:creator>
		<pubDate>Tue, 24 Nov 2009 12:42:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.davesaunders.net/blog/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/#comment-3536</guid>
		<description>Great points.  Like you, I&#039;m not a lawyer.  But I think the key to doing what you suggest--moving on with your business--is to MEASURE typical results.  There is no case law on this yet, but there are ways to do that, using surveys, that can get exactly the kind of results the FTC is looking far.  And lots of marketers are already using those surveys very effectively.</description>
		<content:encoded><![CDATA[<p>Great points.  Like you, I&#8217;m not a lawyer.  But I think the key to doing what you suggest&#8211;moving on with your business&#8211;is to MEASURE typical results.  There is no case law on this yet, but there are ways to do that, using surveys, that can get exactly the kind of results the FTC is looking far.  And lots of marketers are already using those surveys very effectively.</p>
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		<title>By: Marie</title>
		<link>http://davesaunders.net/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/comment-page-1/#comment-3534</link>
		<dc:creator>Marie</dc:creator>
		<pubDate>Tue, 24 Nov 2009 01:34:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.davesaunders.net/blog/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/#comment-3534</guid>
		<description>Thank you for enlightening us Dave. Yes I too am brassed off with yet more nonsense from those who in their shortsightedness or is it deliberate, claim to protect us but actually take away our own powers of freedom to reason. Like the others its business as usual for me..I will never give up in this and my faith in God.</description>
		<content:encoded><![CDATA[<p>Thank you for enlightening us Dave. Yes I too am brassed off with yet more nonsense from those who in their shortsightedness or is it deliberate, claim to protect us but actually take away our own powers of freedom to reason. Like the others its business as usual for me..I will never give up in this and my faith in God.</p>
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		<title>By: Brother Paul</title>
		<link>http://davesaunders.net/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/comment-page-1/#comment-3533</link>
		<dc:creator>Brother Paul</dc:creator>
		<pubDate>Mon, 23 Nov 2009 20:50:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.davesaunders.net/blog/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/#comment-3533</guid>
		<description>What we&#039;re putting up, and again, like the article states, we are not lawyers, and if we were , we definitely ain&#039;t your lawyers, the following statement: The average person will make absolutely nothing with this offer, mostly because most people choose to not follow through with the energy required to make a success of themselves, or for other personal choice reasons, which we have absolutely no control over, so be aware that purchasing this product, reading the material, and doing absolutely nothing will ensure that you will make what the average person makes, which is absolutely nothing.

The reason we do this is because as far as we can see the FTC does not state that you cannot explain why the average person will not succeed.

Make it a great day!</description>
		<content:encoded><![CDATA[<p>What we&#8217;re putting up, and again, like the article states, we are not lawyers, and if we were , we definitely ain&#8217;t your lawyers, the following statement: The average person will make absolutely nothing with this offer, mostly because most people choose to not follow through with the energy required to make a success of themselves, or for other personal choice reasons, which we have absolutely no control over, so be aware that purchasing this product, reading the material, and doing absolutely nothing will ensure that you will make what the average person makes, which is absolutely nothing.</p>
<p>The reason we do this is because as far as we can see the FTC does not state that you cannot explain why the average person will not succeed.</p>
<p>Make it a great day!</p>
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		<title>By: Dave S.</title>
		<link>http://davesaunders.net/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/comment-page-1/#comment-3532</link>
		<dc:creator>Dave S.</dc:creator>
		<pubDate>Mon, 23 Nov 2009 20:08:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.davesaunders.net/blog/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/#comment-3532</guid>
		<description>The FTC doesn&#039;t have enough people to enforce the laws that are currently in place.  So adding more laws will make them that much more ineffective than they already are.  It&#039;s business as usual for me.</description>
		<content:encoded><![CDATA[<p>The FTC doesn&#8217;t have enough people to enforce the laws that are currently in place.  So adding more laws will make them that much more ineffective than they already are.  It&#8217;s business as usual for me.</p>
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		<title>By: David K. Enders, D.C.</title>
		<link>http://davesaunders.net/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/comment-page-1/#comment-3531</link>
		<dc:creator>David K. Enders, D.C.</dc:creator>
		<pubDate>Mon, 23 Nov 2009 19:16:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.davesaunders.net/blog/2009/11/new-ftc-rules-and-the-absurdity-of-typical-results/#comment-3531</guid>
		<description>David: Great post- I agree with what you said and as mentioned at the end - get on with our business, don&#039;t let this stop us from succeeding. There is always more than one way to do things.</description>
		<content:encoded><![CDATA[<p>David: Great post- I agree with what you said and as mentioned at the end &#8211; get on with our business, don&#8217;t let this stop us from succeeding. There is always more than one way to do things.</p>
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