If you want to get found more, you need more content. It’s that simple. I’m not going to drone on about how that content must be quality content. I don’t believe in producing junk content and I’m sure you don’t want to be a search engine spammer either.
Each piece of content you create is like virtual real estate. Somewhere in the body, title, description, etc., you include keyword phrases, which are simply the things you want to be associated with so the people who need what you have can find you when they search online.
To further expand on this, I made a short pencast. Click play below to check it out.
SEO is a big subject. I plan on doing a series of these posts and pencasts so if you have any questions, please leave them in the comments below.