From the category archives:

Social Media

John Assaraf Interviews Dave Saunders on Social Media

by Dave Saunders on July 21, 2010

I did this interview a little while ago, but I recently found the transcript which I had promised to post. If you’d rather listen to it, I posted the audio on Google Video before they stopped allowing new content. Here’s the link for that. John Assaraf of OneCoach.com And The Secret John: I’ve got as [...]

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One Tweet Does Not a Conversation Make

by Dave Saunders on July 15, 2010

If I had a dollar for every time I’ve heard someone say something along the lines of, “I don’t like Twitter because you can’t have a conversation and connect with people in only 140 characters,” I’d be swimming in singles. How do these people communicate in “real life”? Conversations are a back and forth exchange [...]

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Beat the heat at the next DC Tweetup

by Dave Saunders on July 7, 2010

It’s officially HOT in Washington, DC. Has it been a full week of 100+ temps? If not, it’s still pretty darn hot. Of course, the best way to beat the heat is to meet other sweaty people and share cool drinks. To that end, the next DC Tweetup (#DCTweetup 14) is at Urbana DC. From [...]

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Great Moments in Social Media Customer Service: Thanks Bose

by Dave Saunders on June 23, 2010

I love my Bose ear buds. They rock. They’re very comfortable. They fit my ears (which many ear buds don’t). I’m on my third pair, as I lost my first pair at a hotel in Vermont (which is to say, I forgot them when I checked out), bought a replacement pair and then upgraded to [...]

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Connecting Communities with Social Media

by Dave Saunders on June 21, 2010

Thanks to the wonders of Twitter and #DCWeek, I’ve been discovering businesses and business owners in the DC area that are worth paying notice. How social media can be used for local, as opposed to borderless, community connections has become a recent fascination for me. Even for larger businesses, community events can be a great [...]

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Twitter Gets a Boost From Real Time Search

by Dave Saunders on February 15, 2010

Shout out to LeeAnn Prescott at VentureBeat for reporting on this. The gist is that Twitter has experienced a 9% boost in traffic since Google’s real-time search was introduced. I guess the point is that search is far from dead and it still does make sense to pay attention to keywords, trending topics and to [...]

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Coke Gets a Clue

by Dave Saunders on January 13, 2010

Once upon a time, companies registered domains for everything. One frozen food company registered a .com domain for every single product they sold. The idea back then seemed simple enough (relative to a limited understanding of the Internet): There were no useful search engines, so why not make it possible to type “[productname].com” into the [...]

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370 Passwords Twitter Won’t Let You Use, and No One Else Should Either

by Dave Saunders on December 27, 2009

From the “huh, that’s kind of odd” category, Twitter has hard-coded 370 passwords that you may not use. To check it out, simply visit the sign up page, view source and look for the source code that starts out like this… <script type="text/javascript"> //<![CDATA[ twttr.BANNED_PASSWORDS = ["111111","11111111","112233","121212"… The entire list is there for you to [...]

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Using Authority Sites To Quickly Dominate a Keyword Phrase In the Search Engines

by Dave Saunders on June 17, 2009

This is just an example of what is possible when you start to merge the concepts of Web 1.0 SEO and Web 2.0 user generated content. In the old days, it was all about managing every last word on your own website to “optimize” your site for the search engines. The problem with this is [...]

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Claim Your Name On Facebook for your Personal Brand

by Dave Saunders on June 13, 2009

As of midnight last night, Facebook added the new capability of customizing your web address. Before that your address was a hard to remember series of numbers. Now it can be as simple as http://www.facebook.com/dave.saunders Here’s how to make a personal address on Facebook To claim your name on Facebook, simply visit the address below [...]

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