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Tag Archives: Branding

Using Authority Sites To Quickly Dominate a Keyword Phrase In the Search Engines

This is just an example of what is possible when you start to merge the concepts of Web 1.0 SEO and Web 2.0 user generated content. In the old days, it was all about managing every last word on your own website to “optimize” your site for the search engines. The problem with this isContinue Reading

Build Your Personal Brand: Transform Your Verbal Identity

Just as a product tells us something about its brand’s verbal identity through written and spoken words in advertisements and directly on a product’s packaging, so do we tell the world something about our personal brand through the words we write and speak. Read on to find out how to review and transform your personalContinue Reading

Fun with Word Clouds

I was playing with Word Clouds over at wordle.net and decided to paste chapters from different books into Wordle to see what came out. Here’s chapter 2 from http://www.davesaunders.net/blog/tgr/. Ok, that was fun. Here’s the first few pages from the book “Health, Success and Happiness for You.” Another book “Using Charts to Improve Profits.” TheContinue Reading

The true nature of social media

As the Internet continues to grow and expand social Media Properties like twitter and Facebook have become destination sites for many people.  Fortune 500 companies are even beginning to shift some of their marketing dollars to social media marketing.  Artists and celebrities are also discovering social media.  While some media moguls clearly have no ideaContinue Reading

How to get the right keywords

No matter what your marketing strategy is for developing your online presence, knowing what people are looking for gives you valuable insight into what you should be talking about. Using free tools, you can find the top, most searched keywords and then write content to match with it. How to find keywords is easier thanContinue Reading

Silence Really Is Golden

There’s a lot of chatter these days. People are constantly bombarded with communications from dozens of sources, and it doesn’t end when you leave the office. More than ever, we are persistently on the job. It’s exhausting. For me personally, I delete hundreds of emails unread every day, because I simply don’t have the timeContinue Reading

Your Comeback: It Can Happen

Britney Spears recently made an amazing comeback at the MTV Video Music Awards. The pop princess of the early part of the decade has emerged victorious from head-shaving, crotch-flashing, public-ranting nuttiness – all topped with the proverbial cherry of last year’s VMA opening, replete with poor styling, bad dancing, and the appearance of not evenContinue Reading

Why Brand Yourself?

Has someone else ever decided for you: who you are, what you’re good at, what you should be doing in your career, etc., thereby limiting you and your success? You’re not alone! Those people branded you! But you can get it back and brand yourself. Learn some of the secrets of branding yourself (without gettingContinue Reading

Your Facebook Nightmare

Facebook, MySpace and the many other social media “hangouts” are such great concepts. A forum in which to advertise yourself at no cost is beneficial for anyone. It would also appear – at first glance – that being able to link yourself to hundreds, even thousands, of friends and colleagues is beneficial. Think again. FacebookContinue Reading

Kudos to Denny’s for a Great Superbowl Promotion

If you ever wonder if people actually pay enough attention to Super Bowl ads to remember what they said a couple day later, Denny’s would say the answer is a big YES. In case you missed it, Denny’s ran an ad during the Super Bowl and said they’d be giving away Grand Slam Breakfasts onContinue Reading