Posts tagged as:

personal branding

The Legend and Lesson of GoldenBuddhaSchmutz

by Dave Saunders on March 4, 2010

In the realm of personal branding there are two camps: One believes that you create a personal brand through the way you dress, cut your hair, pad your resume and all that nonsense which ends up giving the concept of personal branding a bad name. The other sees personal branding as a process of revelation. [...]

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Stand Out: Harness The Power Of Your Personal Brand

by Dave Saunders on July 18, 2009

This article originally appeared in the July-August 2009 issue of Networking Times Magazine. This is a great magazine for professional networkers of any type.
Thanks to the emergence of social media on the Internet, people are connecting on a more personal level online. This is also great news for professional networkers everywhere. By developing [...]

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Claim Your Name On Facebook for your Personal Brand

by Dave Saunders on June 13, 2009

As of midnight last night, Facebook added the new capability of customizing your web address.
Before that your address was a hard to remember series of numbers.
Now it can be as simple as http://www.facebook.com/dave.saunders
Here’s how to make a personal address on Facebook
To claim your name on Facebook, simply visit the address below and follow the instructions [...]

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Build Your Personal Brand: Transform Your Verbal Identity

by gloryb on June 8, 2009

Just as a product tells us something about its brand’s verbal identity through written and spoken words in advertisements and directly on a product’s packaging, so do we tell the world something about our personal brand through the words we write and speak. Read on to find out how to review and transform your personal [...]

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Brand Teamwork: Power in Numbers

by Dave Saunders on May 31, 2009

Your personal brand is about you. It defines what you can do, who you are, and what you offer to the world – and its consumers.
However, you don’t operate in a vacuum. There are an ever-expanding number of potential clients, competition, and colleagues that you deal with on a regular basis. You are associated [...]

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Current Events: Keeping Your Brand ahead of the Pack

by Dave Saunders on May 30, 2009

I was speaking to a former personal branding client the other day and I realized that this woman, while worthy, had not taken to heart my advice about keeping her brand current.
This person had worked very hard over a period of more than two years to transform her very highly regarded work experience into [...]

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Silence Really Is Golden

by Dave Saunders on May 25, 2009

There’s a lot of chatter these days.
People are constantly bombarded with communications from dozens of sources, and it doesn’t end when you leave the office.
More than ever, we are persistently on the job.
It’s exhausting. For me personally, I delete hundreds of emails unread every day, because I simply don’t have the time to [...]

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Why Brand Yourself?

by gloryb on May 11, 2009

Has someone else ever decided for you: who you are, what you’re good at, what you should be doing in your career, etc., thereby limiting you and your success? You’re not alone! Those people branded you! But you can get it back and brand yourself. Learn some of the secrets of branding yourself (without getting [...]

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The Exact Science of Personal Branding

by Dave Saunders on May 7, 2009

When you think of personal branding, you need to think small. Too many persona; brands are too broad, to vague – and that ends up being confusing to your audience.
It’s one thing to be a renaissance person – to have a lot of interests and skill sets. However, it’s no way to solidify a personal [...]

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Create Your Own Self-Brand for More Success

by gloryb on April 28, 2009

Has someone else ever decided for you: who you are, what you’re good at, what you should be doing in your career, etc., thereby limiting you and your success? You’re not alone! Those people branded you! But you can get it back and brand yourself! Learn the secrets of branding yourself (without getting burned!).

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