I’m working on building out a series on SEO and search engine marketing. It’s intended for business owners, entrepreneurs and bloggers who are looking to search as a way to get found…and hopefully to increase sales too.
As this class is for you, I’d like to ask you a question.
What do you want to know about [...]
A reader on my mailing list recently asked why search results are different between the different search engines. The short answer is that each search provider has independently developed software that converts its view of the content on the web into a list of results when you enter a search phrase. There’s no “unified search [...]
Search Engine Optimization is an important part of designing any website. It’s essential in your marketing and branding strategies as well.
But the $64,000 question is “how to I calculate the return on investment for my SEO efforts?”
Good question.
This SEOTalk episode (episode 4) covers the strategy behind quantifying your SEO efforts. Having these numbers can help [...]