The Wrong Approach to Motivation is Ruining Your Results

DrivebyDanielPinkWhat if everything you thought you knew about motivating yourself and others turned out to be wrong?

What if the old “carrot and stick” approach has been, time and time again, proven not to work?

What if those tried-and-untrue tactics were also proven to hinder results and decrease performance?

What if a Nobel Prize was awarded in economics to one of the people who has proven that old school management and motivation does not work in any creative thinking setting (which is anything outside of the most mundane of assembly lines)?

Well buckle up because according to the decades of research condensed into Drive: The Surprising Truth About What Motivates Us by Daniel Pink, it’s all true.

In some remarkable tests, which can’t be satisfactorily digested here, carrot and stick incentives reduce creativity and productivity to a remarkable degree. In professional settings, this assumes an employee is being fairly compensated as a baseline. When an “incentive” is then applied to that person’s work the results are worse, regardless of the size of the incentive.

As many people are struggling to recover from tough times, the findings (and alternatives) found in this book should get serious consideration from everyone. It doesn’t matter if you’re trying to motivate yourself, start a business or hold one together. How you manage motivation (an oxymoron) is a critical element in your results.

Have you read this book? Do you agree? Disagree? Think Pink is a loonie? Sound off and leave a comment below.


  1. Warren Whitlock on February 3, 2010 at 5:26 pm

    As we learn to Listen and Love it's good to know that science supports what we are doing

  2. JimZaccaria on February 3, 2010 at 6:36 pm

    I agree with Warren Whitlock … Listen, Love [and will add] Look to our Heart, for That is where Life resides! I believe what motivates us is in our DNA.

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